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Two leading UK law firms sign up to Hubbard One software solutions

Posted: 10 March 2010 | Provided by: Hubbard One | Browse more news

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Leading marketing and business development solutions provider Hubbard One has signed up two major regional law firms as new clients - Dickinson Dees and Flint Bishop LLP.

Dickinson Dees, one of the leading independent regional firms in the UK, chose Hubbard One to revamp their entire web presence and to help devise a clear client interaction strategy. The project includes a new look and feel for the website, new content and a cutting edge Web 2.0 platform.

Andrew Marshall, Marketing Communications Manager at Dickinson Dees, says: "The overriding factors for choosing Hubbard One for our web redesign were that their web solutions are part of a wider integrated marketing platform, and the fact that their specialist understanding of the legal marketplace will helps us ensure best practices are met."

"This is about more than just a new website for us. Hubbard One has helped us use this as the catalyst for a wider rebranding project, with our website being the blueprint for communications. The team at Hubbard One has been inspirational during the initial creative planning sessions and we feel this project is the driver we needed to propel our brand forward."

Marshall says the project has allowed the firm to think more holistically about its approach to client marketing and business development.

"With our new website utilising Web 2.0 technology, we have lots of exciting plans on the digital front too and we are looking forward to being able to interact with our clients with more online content in the form of videos, blogs and other interactive platforms."

Hubbard One will kick off the Dickinson Dees web project in the next few weeks and the firm is aiming for a late summer launch.

Multi-award winning law firm Flint Bishop LLP provides a diverse range of legal services to individuals, owner managed businesses, PLCs, banks and government departments in the East Midlands. Flint Bishop is implementing Hubbard One’s best of breed Client Relationship Management (CRM) solution, Contact Manager Communicator.

Hubbard One's Contact Manager Communicator is the legal industry’s first solution to combine contact and list management with email marketing and website integration. With a focus on automating marketing, marketers can more quickly respond to business needs with targeted campaigns and more effectively measure the value of their campaigns in real time.

Carl Weston, Head of Marketing at Flint Bishop, comments: "The firm is aware of the importance of an efficient firm-wide approach to managing our information assets and relationships. This will enable us to be more proactive and targeted by creating marketing initiatives for existing and prospective clients, with a solid bank of knowledge at our fingertips to back up our strategy."

"We have wanted to update our approach for some time and feel that the Hubbard One offering will give us the infrastructure to really move things to the next level."

Preston McKenzie, Vice President and General Manager of Hubbard One, says: "We’re delighted to see more firms turning to Hubbard One for solutions that give them the infrastructure to drive their business forward. Our web and contact management solutions allow law firms to gain a more comprehensive understanding of their relationships and effectively communicate relevant information to multiple and varied audiences."