QualitySolicitors set to kick off £15m ad campaign ahead of May TV blitz

News Article - 09/03/2012 : advertising, Quality Solicitors, Marketing

QualitySolicitors (QS) will this month launch the largest advertising campaign in the history of the legal profession ahead of a blitz that will see 8,000 adverts hit TV screens throughout May.

The first of the new-look ads,...

Briefing media pack 2012

Resource - 19/01/2012 : advertising, briefing, Finance, media pack, rate card, Practice Management, Human Resources, Knowledge Management, Marketing, Risk & Compliance, Technology

Briefing is one of LSN's runaway successes - and 2012 will be an even bigger year than 2011.

You can get involved in Briefing to get visibility for your brand and business - just download our media pack to get all the details.

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MoJ survey questions impact of law firm advertising

News Article - 19/01/2012 : advertising, Finance, Legal Services Act, marketing, ministry of justice, referrals, survey, Practice Management, Marketing

A survey for the MoJ based on telephone interviews with more than 900 law firm clients has revealed that only five per cent chose their lawyer through advertising.

This proportion is smaller than the eight per cent who "saw local offices"...