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Industry Interview with Accesspoint: Brandmaster

Resource - 15/01/2018 : Accesspoint, brand marketing, commerce, culture, customer experience, customer service, Gary Shaw, human behaviour, language, law firm marketing, Marketing & BD

This article was also featured as an industry interview in the December 2017 issue of Briefing. To read the issue in full, ...

Briefing December 2017: Hit the roadmap

Resource - 04/12/2017 : 10-year strategy, Accesspoint, appraisals, artificial intelligence, bird & bird, brabners, brand marketing, cvMail, disruption, diversification, dwf, General, imanage, ince & co, Investors in Customers, Irwin Mitchell, keoghs, knowledge management, LOD, millennials, osborne clarke, recruitment, retention, shoosmiths, Technology, Thomson Reuters, withers, Finance, Human Resources, Knowledge Management, Marketing & BD, Risk & Compliance, Technology

Hit the roadmap
 

Is a 10-year strategy a strong statement of the visionary or merely wishful thinking?

 

...

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