Epigram 2025 roundup

Before diving into the themes of 2025, it’s worth celebrating two milestones that meant a lot to us this year. We shared 50 pieces of content on LSN, everything from case studies and articles to insights, resources and tools for legal marketers.

Epigram | How firms can sharpen their brand without a full rebrand

In professional services, brand perception is shaped through day to day touchpoints as much as through major campaigns. Many firms assume that improving their visual presence requires a full rebrand. This is often costly, time consuming and not always strategically necessary.

The Content Bottleneck: Why Legal Marketing Teams Lose Time, and How to Fix It – Epigram

In most professional services marketing teams, one issue consistently slows down delivery, and it has nothing to do with design capability or creative ambition. Content is often the last piece to arrive, the least aligned, or the hardest to finalise.

The Data Behind Better Creative: Why Legal Marketing Teams Are Choosing CaaS – Epigram

For years, legal marketing teams have relied on traditional billable-hour commissioning for creative work, a system that often slows momentum, adds layers of admin, and ties every idea to an unpredictable cost.

Smarter Tools. Faster Results. Here’s What’s New at Epigram

At Epigram, we’re always evolving to help our clients move faster, stay sharper, and deliver creative that connects. Our latest capability upgrades are designed to make your marketing materials more dynamic, efficient and measurable, whether you’re refreshing your brand, pitching for new business, or engaging clients across digital channels.

Time to get festive: why law firms should start planning christmas marketing now with Epigram

Yes, it’s still autumn, but the smart firms are already thinking about Christmas. While much of the year is spent on serious business communications, the festive season offers something different: a moment to connect, reflect, and add a bit of personality to your brand.

Smarter together: Epigram details how law firm marketers can use AI (without losing the human touch)

AI is everywhere right now, from writing posts, designing graphics, even creating whole campaigns. But when it comes to law firm marketing, the smartest move isn’t to hand over the reins. It’s to bring AI and humans together.

When design meets data: the secret to more effective email marketing with Epigram

Email remains one of the most powerful ways for law firms to connect with clients, but not all emails are created equal. The difference between one that lands and one that’s ignored often comes down to a mix of smart design and smart data.

Epigram’s five trends in legal marketing series

At Epigram, we know that the most effective law firm brands aren’t just projected – they’re lived. Our work with leading legal teams often starts with external identity, but the conversation quickly turns inward. How well do your people understand the brand? Do they believe in it? Can they articulate it?

How Foleon are helping Epigram deliver smarter, more engaging client communications

In today’s crowded legal marketplace, standing out requires more than just great content – it demands innovation in how that content is presented. That’s where Foleon comes in.